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The Challenge

There are countless options when shopping for party supplies and decorations on Shindigz' sites, from the type of event to favors and themes. As a result, it becomes very easy for customers to become overwhelmed by the choices available.

The Solution

To help customers plan their next event, recommendation scenarios are chosen based on purchase correlations and product attributes, while personalizing the results based on the current customer's purchase history and recent product views.

More Information: The Shindigz companies provide all of America's event and party needs. The company is family-owned and has been in business for the last 86 years. From coast to coast, they've played a pivotal role in transforming millions of special events from ordinary to extraordinary.