Future Shop Lens Finder
Vertical Market: Computers/Electronics
Implemented in: Canada
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The Challenge
Even for the experienced photographer, finding the compatible lenses for a DSLR body is difficult.
The Solution
iGoDigital created the Lens Finder for Future Shop to take the guesswork out of finding and purchasing compatible lenses. iGoDigital built and maintains an extensive lens compatibility database, and designed a user interface that allows users to access this information and filter the compatible lenses in a plethora of ways (such as the type of photography, focal length, and maximum aperture).
More Information: Future Shop is a leading retailer of technology and entertainment products and services in Canada. As part of the Best Buy family of brands and partnerships collectively generates more than $50 billion in annual revenue and includes brands such as Best Buy, Audiovisions, Best Buy Mobile, The Carphone Warehouse, Five Star, Future Shop, Geek Squad, Magnolia Audio Video, Napster, Pacific Sales, and The Phone House.