Being an expert in something makes you feel pretty special. Who
cares if you won at pub trivia on a question about Harry Potter's
birthday? You won, and therefore, you are awesome. Bask in the
glory of your genius.
Positioning your website as the...
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With so many competitors just a click away, online retailers
face a variety of challenges when it comes to engaging and keeping
shoppers. Backed by robust personalization solutions, like a
product recommendation engine, eCommerce retailers can win...
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The holidays are meant to be merry, but when it comes to online
shopping, consumers can get lost in the sea of products offered and
the many offers and deals available. How can you ease the
stress for online customers during this holiday season?
Her...
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Interactive tools, product finders, shopping assistants, product
configurators...at IRCE last June I heard all these names and more
to describe what we at iGoDigital fondly call Guided Selling.
Largely, in the eCommerce space, I think there's a...
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There are many things that I
love about iGoDigital. The quality most near and dear to my heart
is the entrepreneurial spirit. As an industry as a whole, we all
must continue to innovate to stay competitive in this ultra
competitive environment. To...
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Free tool offers users
an easy way to find events, restaurants and attractions around
Indianapolis
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We live in a world of multi-tasking.
Some (errantly) decide they can't focus on driving without reading
texts or emails. Others try to have a conversation while checking
their Facebook News Feed. At the end of the day, siloing our
efforts towards one...
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When an online retailer is in the market for personalization, the
first place that's often considered is their analytics
provider. But, why do a large percentage of retail leaders use
the marquee names for analytics (CoreMetrics, Omniture,...
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Availability of API,
client - side implementation and new recommendation algorithms
helped deliver over 1.5 billion recommendation scenarios in the
second quarter of 2011
(Indianapolis, Ind. – August 25, 2011) –iGoDigital, the market and technology...
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What did 7,000+ travelers all have in common last week in San
Diego? If you guessed that everyone was enjoying the beautiful
weather and beaches, you were wrong. Enjoying a Padres game?
Wrong again, they were out of town.
Last week 7,000 of...
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“I think to some degree entrepreneurs are sort of born, but
without question good entrepreneurs require really good mentorship
from outside sources.”
Eric
Tobias
iGoDigital
President
http://iGoDigital.com
Interview by Mike Sullivan
Link to Skype Interview...
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A few weeks ago, my fiance and I decided we needed a new fridge.
(Okay, maybe we didn't really
need a new one as badly as
we
wanted a new one.) The door-handle-missing,
cream-colored Frigidaire from 1989 that came with our house had to
go.
Last night,...
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In spending the majority of my time here at iGoDigital immersed in
Solution Selling Tools, I oftentimes find myself musing about the
litany of applications for said tools.
Sure, we've built TV Finders, Computer Finders, Toy Finders,
Makeup Finders,...
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According to the recent Shop.org study the majority of
retailers are expecting strong sales this holiday season.
Article Highlights and Stats:
- Nearly two-thirds of retailers (63.8%) expect their online
sales to grow 15% or more compared to last...
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Thanks to everyone at iGoDigital for chipping in to help get all
our new employees going. We all have had to chip in to
onboard our hires, which have spanned our development, marketing,
and sales teams. A couple of highlights from the week:
-Had to...
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Earlier this month, our
Data Servicesteam launched a new Product Finder for Amazon Europe.
This launch was one of several new customer projects going on
in Europe. Our team is always energized to deliver our
solutions to customers who operate...
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Personalization is
what we at iGoDigital continually work towards and want to
ultimately provide for our clients' customers. Although we cater
our solutions specifically to Internet retailers, I am interested
in anything that invloves...
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Many online stores allow shoppers to sort items by color, size,
brand, etc. Although these are great ways to narrow down a search,
we typically find ourselves shopping for more than just a specific
color or size. This is because there is a lot more...
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I recently attended a Design Research Conference where a speaker
mentioned that only 8% of customers are satisfied with the new
products that are introduced to the market. Being a consumer myself
who loves to shop, this is an alarming statistic. This...
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With record heat over
the past week it’s hard to believe there are only a few weeks left
in my internship, which means it’s time to start thinking about
back to school shopping. In years past I mainly focused on the
shopping portion of this activity,...