Online shopping is meant to be an easy way to find the right product for the right occasion.  Not only does eCommerce give shoppers the ability to browse a variety of products and compare prices, the added convenience of doing it from home makes it...

With so many competitors just a click away, online retailers face a variety of challenges when it comes to engaging and keeping shoppers.  Backed by robust personalization solutions, like a product recommendation engine, eCommerce retailers can win...

iGoDigital has grown from a tiny Indianapolis start-up to a global leader in cross-channel personalization over the last several years.  Our technology solutions deliver accurate, predictive and actionable real-time product recommendations and online...

Have you ever noticed all of the buzz words flying around today in the eCommerce Industry?

Words like:

• Optimization
• Big Data
• Behavioral Targeting
• Personalization
• Retargeting Strategy

A Double-Edged Sword

I'm certainly not saying that buzz words should be...

A targeted group of eRetail executives gathered in the middle of New York Times Square to discuss some of the most pressing topics of 2012. Without a predetermined agenda, the retailers were able to engage in a lively conversation that even spurred...

Launch of Segment Builder, a new interactive reporting system and performance enhancements helped clients generate over $425 million in additional revenue in the first quarter of 2012

(Indianapolis, Ind. – April 20, 2012) – iGoDigital, the market and...

John Deines, director of strategic accounts at iGoDigital, and Darren Baldwin, e-commerce manager at Dungarees.net, to discuss personalized triggered emails

(Indianapolis, Ind. – April 6, 2011) – iGoDigital, the market and technology leader in personal...

On December 3rd, I stepped into a room with close to 40 other candidates for the ORR Fellowship hoping to land a job with one of the twenty or so high profile companies in the Indianapolis area. Of all of the nuggets of information that we were given...

New Product Recommendations Platform tool enables marketers to leverage customer data to make real-time decisions, while personalizing the experience for the customer

iGoDigital, the market and technology leader in personalized product recommendations...

As we close out the week here at iGoDigital there are several new, exciting events we would like to share!  We will be hosting our first official iGoDigital Innovation Day from @SpeakEasyIndy.  We will develop, market, and sell a new product all in...

(Indianapolis, Ind. – November 14, 2011) – iGoDigital, the market...