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ExactTarget Acquires iGoDigital to Deepen Web Capabilities, Add Predictive Analytics

Acquisition Extends ExactTarget’s Strength in Cross-Channel Marketing with Advanced Website Solutions, Predictive Analytics to Transform Data Into Personalized Marketing

October 11, 2012

Global interactive marketing provider ExactTarget (NYSE:ET) announced today it has acquired privately-held iGoDigital, bringing advanced Website solutions and predictive analytics to ExactTarget’s cross-channel interactive marketing platform.

ExactTarget paid $21.0 million in total consideration for iGoDigital, consisting of $14.7 million in cash and $6.3 million in ExactTarget common stock. Indianapolis-based iGoDigital… Read more »

iGoDigital to Showcase Guided Selling and Product Recommendations at Shop.org 2012

iGoDigital, the market and technology leader in personalized product recommendations and guided selling tools, will be an exhibitor at the Shop.org 2012 Annual Summit. The conference will take place on September 10-12, at the Colorado Convention Center. During the event, iGoDigital will be showcasing the company’s guided selling solutions and innovations in personalized product recommendations at booth #323.

September 05, 2012

iGoDigital has created a personalized recommendation platform, giving retailers the ability to reach the customer throughout the entire shopping process allowing for a streamlined experience for online retailers. iGoDigital is the only provider in the market to observe and analyze individual shopper behavior, ask explicit questions, leverage social profiles and… Read more »

iGoDigital to Showcase New Product Recommendation Tools at Online Merchandising Workshop 2012

iGoDigital, the market and technology leader in personalized product recommendations and guided selling tools for eCommerce, will be attending the Online Merchandising Workshop 2012, taking place July 16-18, at San Diego’s La Costa Resort and Spa.

July 12, 2012

iGoDigital, the market and technology leader in personalized product recommendations and guided selling tools for eCommerce, will be attending the Online Merchandising Workshop 2012, taking place July 16-18, at San Diego’s La Costa Resort and Spa. During the event, iGoDigital will showcase the company’s personalized online recommendation services… Read more »

iGoDigital to Showcase New Innovations in Personalization at IRCE

Guided selling and product recommendation provider to highlight new products, Guided Search and Segment Builder, at the upcoming conference

June 04, 2012

iGoDigital, the market and technology leader in personalized product recommendations and guided selling tools for eCommerce, will be introducing new personalization tools at the Internet Retailer Conference and Exhibition (IRCE) 2012, taking place June 5-8, at Chicago’s McCormick Place West. iGoDigital will showcase the company’s personalized suite of… Read more »

iGoDigital Launches Guided Search

New intelligent search interface enables retailers to deliver personalized search results straight from the search box, directing customers to the most relevant product pages with less clicks

May 22, 2012

iGoDigital, the market and technology leader in personalized product recommendations and guided selling for ecommerce, today announced the immediate availability of iGoDigital Guided Search, a new intelligent search interface. iGoDigital Guided Search delivers personalized search results straight from the retailer’s website search box, directing customers to the most… Read more »

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